SEDA MIZRAKLI FERİK
Title: Digital & Founder & CEO
Date / Time: 22.02.2017 / 16:00 – 16:45
Hall: Speakers’ Corner B5 Floor
Subject: Creating Exponential Ideas and Value In Corporate Events, New Trends and Global Success Stories in MICE Sector
She graduated from Boğaziçi University Political Sciences and International Relations Department and Business Administration Department.
She continued her studies with MBA in Yeditepe University. Having worked at Colgate and Beymen as Sales, Marketing and Product Management departments, she established direct marketing / events department at Turkcell where she worked for 4 years.
In 2002, she founded KREA Direct. Today, KREA offers 360° marketing communications services including direct marketing, KREA M.I.C.E (Meeting, Incentives, Congress, Events Management), KREA Digital and KREATIF (Below the line advertising).
In her professional life of over 20 years, Seda has boasted her direct marketing, event management and digital marketing experience to serve hundreds of brands and projects in finding and implementing creative ideas. She is the first member of the American DMA (Direct Marketing Association) in Turkey. She is also the sole recipient of International Direct Marketing Leadership Award in Turkey.
She is also a member of ISES ( International Special Events Society ), MPI ( International Meeting Management Professionals Association), IPRA (International Public Relations Association), GYIAD (Young Businessmen Association), JCI ( Young Leaders and Entrepreneurs Association). She also acts as a Member and Secretary General of Board of Directors of the M.I.C.E Committee at TÜRSAB (Association of Turkish Travel Agencies).